Winkelcentrum Brazilië

An new identity for a shopping mall with a history. “Brazilië” in Amsterdam once served as a harbor warehouse in the early 1900’s. With this rebrand we wanted to shine a light on the building’s historical heritage, designing a custom typeface for the logo and signage based on what was found on old photographs.











Amsterdam Museum

As a gradual rebranding process, we designed new concepts for Amsterdam Museum’s website, marketing material and outdoor advertising. For a campaign to draw more families to the museum, we juxtaposed the giant Goliath statue that is known to guard the museum’s gallery with an illustrated “Muus” the mouse. Every school holiday they are seen all over Amsterdam, living new adventures.